# Source Plan

## Source Priorities

| Priority | Source | Source tier | Questions answered | Freshness target | Tool/path |
| --- | --- | --- | --- | --- | --- |
| 1 | Official product/pricing/docs | A | Competitor claims, packaging, positioning, platform capabilities | current | web |
| 2 | Platform docs: Shopify, Amazon, Meta, TikTok Shop | A | Commerce/affiliate rails, tracking, payment, API/permission constraints | current | web |
| 3 | Regulator docs: FTC, EU/UK guidance | A | Disclosure, fake reviews/testimonials, compliance boundaries | current | web |
| 4 | Forums / communities / social | B/C | Workarounds, language, emerging complaints, first-hand pain | last 24 months | web |
| 5 | Analyst/media/industry reports | B/C | Market context, spend trend, adoption trend | last 24 months | web |
| 6 | Nox internal workspace context | A internal | Fit with existing product chain and module boundaries | current local docs | local files |

## Search Queries Used

| Query | Purpose | Status |
| --- | --- | --- |
| 2025 influencer marketing benchmark report market size AI influencer marketing budget ROI challenges | Market sizing and AI adoption | done |
| IAB creator economy ad spend report 2025 influencer marketing | Budget trend triangulation | done |
| CreatorIQ AI creator marketing platform features pricing 2026 | Enterprise competitor positioning | done |
| GRIN influencer marketing platform Shopify ROI pricing | Ecommerce workflow benchmark | done |
| Upfluence Jaice AI automated influencer marketing ROI | Agentic competitor signal | done |
| Modash pricing influencer discovery fake followers Shopify | Mid-market discovery benchmark | done |
| reddit influencer marketing ROI attribution fake followers platform pain points | First-hand pain points | done |
| Shopify Collabs official affiliate links discount codes commission payouts | Commerce rail feasibility | done |
| Amazon Creator Connections official brands creators affiliate | Commerce rail feasibility | done |
| Meta Instagram creator marketplace partnership ads official | Paid amplification/platform-native collaboration | done |
| FTC social media influencers disclosure fake reviews testimonials official | Compliance constraints | done |
| McKinsey Salesforce Gartner agentic AI marketing report 2025 2026 | AI Agent maturity and risk | done |

## Data Collection Notes

- Primary source gaps: TikTok Shop official seller/affiliate API details require deeper account-context validation; public sources are enough for trend, not enough for implementation design.
- Sources requiring caution: competitor product pages and press releases likely overstate actual AI autonomy and ROI accuracy.
- Sources not used and why: generic SEO “best influencer tools” pages were treated as leads only, not decision-grade evidence.